Custom pattern design is the most tailored way to elevate your brand. I create exclusive, ocean- and nature-inspired repeat patterns designed specifically for your products, audience, and vision.

Every custom design is created exclusively for your brand and is yours to own forever. You’ll have artwork that reflects your unique vibe and sets your business apart.

The custom design process

1. We discuss your brand, product, and vision
2. I create a moodboard and intial concepts
3. Artwork is developed with check-ins along the way
4. Two revisions are included
5. Final files are delivered once approved

Behind-the-scenes content can also be captured throughout the process to tell the story of the design.

What you’ll recieve

• Exclusive, seamless repeat pattern
• High-resolution production-ready files
• Minor colour and scale adjustments included
• Licensing agreement with unlimited usage

Ready to bring your vision to life?

Helpful questions to get started

Tell me a little about your brand and what you’re dreaming up.
Answer as much as you can, don’t worry if you are unsure on things — we can refine the details together.

About You & Your Brand

• Your name and business name
• Email address
• Tell me a little about your brand or project

The Product & Design

• What product(s) will the pattern be used on?
• Do you need a seamless repeat pattern or a placement print?
• How many patterns do you think you may need? (One hero print, small collection, unsure, etc.)

Style & Direction

• What feeling or mood would you love the design to have?
• How would you describe your brand vibe or aesthetic?
• Are there any colours you’d like included or avoided?
• Do you have inspiration images or a Pinterest board? (you can send the link if yes)

Technical Details (If Known)

• Do you have specific file or print requirements? (RGB/CMYK, file type, sizing, etc.)
• Approximate motif scale or pattern size (if you know)

Timeline & Scope

• Do you have a launch date or preferred timeline?

Optional Extras

• Would you like behind-the-scenes process imagery or video for your marketing?
• Do you need mockups for marketing or product development?

Final Details

• Are you happy for the finished design to be shared in my portfolio, website, or social media?
• Is there anything else you’d love me to know about your project?

Once submitted, I’ll be in touch within two business days to chat through ideas, timeline, and next steps.

FAQs for Custom Pattern Design

What is the difference between licensing and custom design?

Licensing uses an existing design from my pattern library.

Custom pattern design is created specifically for your brand, will full creative input, and is exclusive to you.

Who owns the copyright for custom designs?

Copyright and ownership of the surface pattern design and the elements within the design always remain with myself, Anna Markula, while you receive exclusive, unlimited usage rights.

How long can I use the custom pattern design for?

Forever.

Can I get art process and behind-the-scenes content?

Yes definitely – process videos and imagery can be created for use across social media, websites, and marketing. Telling the story behind the art is a fantastic way of engaging with your customers and creating interest in a new design.